Communicating Courage and Vision in Uncertain Times (CM 307)
This seminar will explore how advertising and public relations have been used to communicate courage and vision during times of uncertainty. We will focus on political, economic, social, technology, and environment-related campaigns as a way to introduce and illustrate core fundamentals of advertising and public relations for students interested in those fields.
Faculty biography
Dr. Pascual-Ferrá is Associate Professor in Communication. Dr. Pascual-Ferrá worked as an advertising and public relations professional for almost ten years before going into academia. She has a Bachelor of Arts in Political Science from Princeton University, a Master of Arts in Public Communication from American University, and a doctorate in Communication Studies from the University of Miami.
American Politics (PS 102)
PS102 introduces students to key concepts related to US political actors, institutions, processes, and historical development. The class encourages students to think critically about how different elements of the American political system, both endogenous and exogeneous, function together to shape the electoral and public policy landscape we live in today. Students will keep current with important political events and develop as lifelong informed consumers of matters of public concern, all while improving small group, oral, and written communication skills.
Faculty biography
Matt Beverlin has been a member of the political Science department faculty since 2020 and is Loyola’s Pre-Law Advisor. He received a PhD in political science from the University of Kansas and a JD from Gonzaga School of Law. Matt is currently a High-Impact Practice Faculty Fellow dedicated to helping students reach for their goals by maximizing their time at Loyola with active engagement.
Mentor biography
Sarah Lewis is originally and proudly from Baltimore, and moved to Japan after completing her undergraduate degree as a participant in the JET Programme from 2009 to 2014, living and working as an English teacher in the port city of Kobe. After returning to the US, she came to Loyola as a program assistant supporting the Dean of Undergraduate Studies, Messina, Pre-Health Programs, and National Fellowships, and is excited to continue to support Loyola students, faculty, and staff as assistant director of Messina. Around campus, Sarah also enjoys getting to know first-year students as a Messina mentor, participating in the Common Text Committee, playing chamber music as one-third of the Loyola-based ensemble “3 in Threes,” and showing off photos of her rescue pups, Opal and Luna. She is also in the process of completing her second master’s degree in the technical track of Loyola’s data science program.
Virtual Advisor
This pairing is recommended for students interested in Political Science, History and Global Studies. For students considering a major in the Sellinger School of Business, Sociology, Global Studies, Economics or Psychology, Political Science will count as an elective.